Have you thought, “I never knew that place existed,” about a business that had been around for years? Do you think others may say the same about your business? Your business shouldn’t be a wallflower that blends into the background. Sometimes all it takes to catch customers’ eyes are strategically placed original Storefront window graphics. Not only are window graphics ideal for retailers, but they also help offices stand out from their competition.
Storefront window graphics are instant, inexpensive advertising.
With Storefront window graphics, you can tell prospective customers on the street precisely who you are and what you do. With this information, word-of-mouth advertising about your company will grow within your neighborhood and spread.
Build your brand
To grow a business, you have to build a brand. Bare windows don’t say much to a person passing by, except for the hours of operation and forms of payment you accept. Bright Storefront window graphics, however, turn heads and build invaluable brand recognition.
You can only do so much advertising in newspapers, through social networking sites, and on other forms of media. Give your marketing efforts an extra boost with Storefront window graphics that makes the public curious about what you offer, the latest deals, and your services.
Sometimes you don’t want people to see everything inside your business, like when you’re talking to a new client. Other times, there are too many distractions outside. Decorative window graphics quickly solves these problems and give the privacy that your customers seek.
Offer a better view.
Things like a brick wall, back alley, or dumpsters aren’t an ideal view for an office. Instead of covering the sight with clunky blinds, consider installing a window graphic instead. Use the picture to thank your customers for their business, build your brand, or offer helpful information.
Let window graphics give the message when people pull instead of push, get confused about parking, or don’t know which door to use. The last thing you want to do is frustrate a customer before she even walks through the door.
Attractively shield the sun.
Despite the view you may have out of the window, a blinding sun is a turnoff to customers and reduces worker productivity. Instead, use the sun to your advantage. Use window graphics to shield your eyes from the sun’s bright rays while making the colors on your window graphics pop.
Save on city permits.
Most cities limit sign sizes and require a permit to put up a sign, sandwich board, or banner. You could receive a fine if you don’t follow the store- or business-front signage rules. On the other hand, Windows are fair game and uses window graphics instead of signs and banners to save time and money.
The windows on your business aren’t the only areas where you can use decals. Place a decal on company cars to build brand awareness in your area. Put one on your vehicle to let the community and your neighbors know your business exists. Place small decals on mirrors of your business’ restrooms to share necessary information, like the company’s Web address.
Some of the best ways to maximize your message are the simplest. Window graphics have evolved from the paint you need to scrape off with a putty knife to sleek, attractive, visually appealing decals.
Take advantage of storefront window space to promote products, services, or specials.